Privacy Policy

Effective date: 17.07.2025

This Privacy Policy explains how we collect, use, and protect your personal information when you visit or interact with The Natural Runner.

1. Data Controller

Fernando Arechiga
Rua Fonte Velha, Carvoeira, Ericeira, Portugal
Email: thenaturalrunners@gmail.com

2. What Personal Data We Collect

We may collect and process the following data:

Contact Information (name, email address, phone number) when you fill out forms
Booking Details (tour selection, date preferences)
Technical Data (IP address, browser type, device information)
Usage Data (pages visited, time spent, clicks – via cookies/analytics)

3. How We Use Your Data

We use your data for:

Responding to inquiries or tour requests
Managing bookings or service arrangements
Improving website performance and user experience
Sending relevant updates (if you opted in)
Complying with legal obligations

4. Legal Basis for Processing

We process personal data based on:

Your consent (e.g., contact forms, marketing opt-ins)
Contractual necessity (e.g., fulfilling your tour booking)
Legitimate interest (e.g., improving services, security)
Legal obligations (e.g., tax records)

5. Cookies & Tracking

We use cookies to:

Analyze website traffic (via tools like Google Analytics)
Enhance functionality and performance

You can manage or disable cookies through your browser settings. Continued use of the site implies consent.

We use cookies and similar technologies to enhance your experience on our website and to collect information about your use of our services.

Specifically, we use:

Google Analytics – to help us understand how visitors interact with the site so we can improve performance and user experience. Google Analytics may collect data such as your IP address, browser type, pages visited, and time spent on the site.
Google Ads – to deliver personalized advertisements and measure their effectiveness. Google Ads may use cookies to track conversions and serve remarketing ads based on your previous interactions with our website.

These services may collect or receive information from your browser, which could be used to personalize ads or measure effectiveness across different websites.

Cookie Preferences
You can set or change your cookie preferences at any time by using our Cookie Banner (or "cookie settings tool" – replace with actual link or wording used on your site). Most web browsers also allow you to control cookies through their settings.

To learn more about how Google uses information from sites that use its services, visit:

Google’s Privacy & Terms

6. Third-Party Services

We may use external providers for:

Email (e.g., Gmail or Wix Email)
Analytics (e.g., Google Analytics)
Booking tools or embedded maps

These providers may process your data according to their own privacy policies.

7. Data Retention

We retain personal data only as long as necessary for the purposes it was collected:

Inquiry/booking info: up to 3 years
Legal/financial records: up to 10 years (per Portuguese law)

8. Your Rights (under GDPR)

You have the right to:

Access your personal data
Correct or update data
Request deletion (“right to be forgotten”)
Withdraw consent at any time
Lodge a complaint with the Portuguese Data Protection Authority (CNPD)

9. Security

We implement appropriate measures to protect your data, including HTTPS encryption and secure third-party tools.

10. Changes to This Policy

We may update this Privacy Policy occasionally. All changes will be posted on this page with the revised date.

11. Affiliate Disclosure

Some links on our website may be affiliate links. This means we may earn a commission if you make a purchase through them—at no extra cost to you. We only recommend products we genuinely trust and use.

12. Newsletter Preferences and Subscribers

If you subscribe to our newsletter, we collect your email address and preferences with your consent. You can unsubscribe at any time via the link in our emails or by contacting us directly.

We retain newsletter data until you opt out or request deletion.

13. California Privacy Rights (CCPA)

If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA), including:

The right to know what personal information we collect
The right to request deletion of your information
The right to opt out of the sale of personal data (Note: we do not sell your data)

To exercise these rights, contact us at thenaturalrunners@gmail.com